Google ads
Our proven paid search strategies maximize ROI, reduce wasted spend, and generate a steady flow of ready-to-book customers.
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SEO
Our proven, data-driven SEO strategies improve rankings, drive traffic, and convert website visitors into paying customers.
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Meta Ads
Our proven social advertising strategies maximize ROI, build brand authority, and generate a steady flow.
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Websites
Our approach combines responsive website design for home service businesses with comprehensive website management services.
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Roofers
Our roofing marketing strategies drive qualified leads and build your reputation.
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HVAC
We boost online visibility for residential HVAC companies with innovative marketing.
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Electricians
We turn your technical expertise into qualified leads and paying customers.
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Plumbers
Our specialized strategies turn your technical mastery into measurable growth.
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Home Inspections
We help home inspectors attract reliable referrals and steady bookings.
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Pest Control
We help pest control companies generate high-intent leads and recurring revenue.
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Bathroom Remodeling
We help you dominate locally and attract premium bath remodeling clients.
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Flooring
We turn your flooring expertise into qualified leads and consistent, measurable growth.
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Who We Help
We help home service businesses attract qualified leads and grow their local businesses.
Learn More
Google ads
Our proven paid search strategies maximize ROI, reduce wasted spend, and generate a steady flow of ready-to-book customers.
Learn More
SEO
Our proven, data-driven SEO strategies improve rankings, drive traffic, and convert website visitors into paying customers.
Learn More
Meta Ads
Our proven social advertising strategies maximize ROI, build brand authority, and generate a steady flow.
Learn More
Websites
Our approach combines responsive website design for home service businesses with comprehensive website management services.
Learn More
Roofers
Our roofing marketing strategies drive qualified leads and build your reputation.
Learn More
HVAC
We boost online visibility for residential HVAC companies with innovative marketing.
Learn More
Electricians
We turn your technical expertise into qualified leads and paying customers.
Learn More
Plumbers
Our specialized strategies turn your technical mastery into measurable growth.
Learn More
Home Inspections
We help home inspectors attract reliable referrals and steady bookings.
Learn More
Pest Control
We help pest control companies generate high-intent leads and recurring revenue.
Learn More
Bathroom Remodeling
We help you dominate locally and attract premium bath remodeling clients.
Learn More
Flooring
We turn your flooring expertise into qualified leads and consistent, measurable growth.
Learn More
Who We Help
We help home service businesses attract qualified leads and grow their local businesses.
Learn More
Put Your Flooring Brand on the Big Screen
Homeowners planning new floors spend their evenings watching shows on Hulu, Roku, YouTube TV, and other streaming apps. Streaming TV ads put your flooring company on that big screen, in front of households in your service area, without the high cost of cable. As a home services marketing agency and flooring streaming TV ads agency, we plan, produce, and manage campaigns that show finished rooms, showroom offers, and real customer stories. Every ad targets the ZIP codes, home values, and interests that match your best jobs, and our reporting shows how many viewers later visit your website, call, or book an estimate.
4,9/5
450+
Clients Served
5+ Yrs
Average Client Tenure
10+ Yrs
Years In Business
A look at the remodelers, roofers, and trades companies we’ve helped turn ad spend into booked jobs.
American Bathroom Remodeler
American Bathroom Remodelers has had a great experience working with Built-Right Digital. Their team has a strong understanding of the home improvement and remodeling industry, which makes a huge difference when it comes to marketing a contractor business. They bring expertise across SEO, local search, Google Ads, website development and optimization, paid advertising, and overall digital strategy. More importantly, they understand how those pieces need to work together to generate qualified leads and support actual business growth—not just website traffic or clicks. The Built-Right team have consistently been knowledgeable, responsive, and willing to work through ideas and solutions with us. We’ve especially appreciated their ability to explain the technical side of digital marketing while still looking at it from the perspective of what makes sense for our business. We would absolutely recommend Built-Right Digital to contractors and home service companies looking for a marketing partner that understands the industry and has the technical expertise to support it.
Chrissy Spear-Mulder
Built-Right Digital is a fantastic company to work with. Mitchell, Ramilya, and Christopher are all incredibly knowledgeable, helpful, and responsive. They genuinely care about finding solutions and making sure everything is handled properly. I’ve had a great experience working with their team and would highly recommend Built-Right Digital to anyone looking for a knowledgeable and dependable digital marketing partner.
Strachan Hagood
I appreciated the proactive approach Chris took during our consultation. He walked me through specific demographic and landing page optimizations that could save me significant budget. Very professional and knowledgeable.
Jennifer Birnbach
We had a good experience working with this website company. They were professional, responsive, and delivered a clean, functional site that met our needs at the time. The team was easy to communicate with and helpful throughout the process. Overall, a solid experience!
Streaming TV advertising works best when every part of the campaign is planned around how flooring buyers make decisions. Our services cover five connected areas, from platform planning and audience targeting to video creative, retargeting, and commercial reach. Together they help your flooring company build trust on the biggest screen in the home and turn that attention into calls and booked estimates.
Platform Planning
Streaming TV ads can run on hundreds of apps and channels, so the first step is choosing where your budget does the most good. We review which platforms and networks your local homeowners watch most, then build a media plan with clear budgets, flight dates, and frequency goals for each one. Streaming TV is one part of our wider display and video advertising services, so your campaign can share audiences and creative with banner and online video ads for a consistent message across every screen.
Key Features:

Streaming platform research

Custom media plans

Budget and flight dates

Frequency goals

Cross-channel planning
Audience Targeting Management
Streaming TV lets you target households instead of buying a whole city, which keeps every dollar of spending focused on the homeowners most likely to buy new floors soon. We target by ZIP code, household income, home value, homeownership, and interests like home improvement, remodeling, and interior design, then exclude areas you do not serve. These audiences run through our flooring programmatic ads setup, which buys ad space automatically across premium apps and networks, giving you broad reach at a lower cost than traditional cable or local broadcast television in your market.
Key Features:

ZIP code targeting

Household income filters

Home value targeting

Home improvement interests

Service area exclusions
Video Creative
A streaming TV ad has only 15 or 30 seconds to make homeowners remember your name. We script and produce short videos that show beautiful finished rooms, your installation crew at work, showroom samples, and a clear offer with your phone number and website. Real customer reviews make these spots more convincing, so this work connects with our flooring reputation management services, which collect the five-star ratings and short quotes that we feature on screen to build trust with local viewers well before they ever pick up the phone.
Key Features:

15 and 30 second spots

Finished room footage

Clear offers and calls

Customer review features

Seasonal ad versions
Streaming Retargeting
Most viewers do not pick up the phone the moment your ad finishes playing. Many search for your company later on a phone or laptop, so we connect streaming TV with follow-up ads that keep your offer in front of them. Our flooring remarketing campaigns reach households that saw your TV spot or visited your website, showing display and social ads with financing details and project photos until they are finally ready to request a free in-home estimate from your team and book their project. Because many viewers call later instead of clicking, our flooring call tracking and attribution helps connect phone calls back to the TV campaign that inspired them.
Key Features:

Viewer retargeting

Website visitor follow-up

Financing offer ads

Social and display ads

Estimate request reminders
Commercial Reach
Streaming TV can also build awareness with builders, property managers, and business owners who choose flooring companies for commercial projects. We create separate commercial spots that highlight durable products, project timelines, and completed office, retail, and multifamily work. To reach these decision makers during the workday, we pair streaming campaigns with our flooring LinkedIn Ads, which target job titles, industries, and company lists, so your brand stays visible on screens at home and at work during long approval and bid cycles for larger commercial flooring projects.
Key Features:

Commercial video spots

Business audience targeting

LinkedIn ad pairing

Project case studies

Bid cycle visibility
Built-Right Digital works only with home service businesses, so our team understands how long flooring buyers take to compare materials, showrooms, and installers. As part of our full flooring marketing agency services, streaming TV works together with search, social, and your website, giving your flooring company big-screen visibility that leads to more calls, more website visits, and more booked estimates.
We know what makes homeowners choose a flooring company, from finished room photos to financing. Every script, audience, and offer is planned around how flooring buyers actually shop in your market.
We focus spending on households in your service area that match your best customers. You avoid paying for viewers who live too far away or have no plans for new floors.
Our team writes, edits, and formats short streaming spots using your project footage and photos. You get professional ads ready for every platform without hiring a separate video production company.
Monthly reports show completed views, reach, website visits, calls, and estimate requests linked to your ads. You always know what your budget produces and what we plan to improve next month.
Streaming TV works best when it is planned as part of a full path from first view to booked estimate. These strategies help flooring companies reach the right homes, stay memorable, and turn attention into action at the perfect moment. Each one is tested and adjusted using real campaign data, so your budget keeps moving toward the audiences and messages that bring in jobs.
We schedule heavier spending around spring remodeling season, holidays, and tax refund months, when homeowners are most likely to plan flooring projects. Lighter campaigns keep your brand visible during slower months.
We focus ads on the neighborhoods where your best jobs come from and nearby areas with similar homes. Repeated exposure in a smaller area helps your company become the familiar local name.
Ads promoting showroom events, sample days, or limited-time discounts give viewers a clear reason to act. Simple offers with a website and phone number turn passive viewers into active flooring shoppers.
Viewers who see your TV spot later see matching display and social ads on their phones. This consistent sequence strengthens recall and moves homeowners from awareness to booking a free estimate.
Free Campaign Audit
Get a Free Streaming TV Audit!
We will review your current video ads, targeting, budget, and tracking across streaming platforms. You will get a clear report showing where your money is wasted and how to reach more buyers.
Our streaming TV process follows four clear steps, from planning your audience to launching ads and reporting results. Your team approves scripts, video edits, and budgets before anything goes live on any platform. The goal stays simple, which is putting your flooring company in front of the right households and turning that big-screen attention into calls, estimate requests, and signed jobs.
01
We study your service area, best customers, and project types, then choose the households, ZIP codes, and interests to target. This plan sets your budget, platforms, and flight dates before any ad is written or produced.
02
Next, we write scripts and edit short videos using your project footage, photos, and offers. You review every version and request changes, so each spot looks professional and sounds exactly like your flooring company and brand.
03
We launch your ads across selected streaming platforms with frequency limits and tracking in place. Website visits, calls, and form submissions are linked to campaigns, so we can see which audiences and spots drive real results.
04
Each month, we report reach, completed views, website visits, calls, and booked estimates in plain language. Then we adjust audiences, budgets, and creative to keep your streaming TV results improving steadily over time for your company.
Streaming TV advertising raises fair questions for flooring companies, from cost and targeting to video production and tracking results. The answers below cover what flooring business owners ask us most about running ads on platforms like Hulu, Roku, and YouTube TV, so you can clearly decide whether streaming TV fits your marketing plan, your budget, and your growth goals this year.
Streaming TV ads are short video commercials that play on internet-connected TVs through apps like Hulu, Roku, Pluto TV, and YouTube TV. Unlike cable, you choose exactly which households see them based on location, income, home value, and interests. For flooring companies, this means your ads reach local homeowners likely to plan new floors, building trust and recognition before they start comparing installers, showrooms, and estimates in your area, often weeks ahead of their project.
Your cost has two parts: our monthly management fee and your media spend, which goes toward the ad impressions themselves. Media budgets depend on your service area size, how many households you target, and how often each one sees your ad. Video production may also be part of your plan. See our pricing page for plan details and what each tier includes before booking a free strategy call with our team.
For most flooring companies, yes. Cable shows your ad to everyone in a large region, including renters and people far outside your service area. Streaming TV targets specific households by ZIP code, home value, and interests, so less of your budget is wasted. It also offers better tracking, letting you see website visits and calls after viewers watch your ad, which traditional cable television usually cannot measure clearly or report on in detail.
Yes. Our team writes scripts and edits short 15 and 30 second spots using your project footage, photos, logo, and offers. If you do not have usable video, we can help plan a simple shoot or build ads from high-quality photos and motion graphics. You review and approve every version before launch, and we create fresh versions over time so viewers do not see the same tired ad for months at a time.
We use platform reporting to track impressions, reach, and completed views, then connect that data to your website analytics and call tracking. Many viewers visit your site or search your name after watching, so we measure visits and leads from households that saw your ads. Monthly reports show which audiences, platforms, and spots bring the most calls and estimate requests, all explained in plain language your whole team can easily follow.
Streaming TV builds awareness first, so most flooring companies see more branded searches and website visits within the first month or two. Calls and booked estimates usually grow over two to three months as households see your ads several times. Results improve faster when streaming runs alongside search, remarketing, and strong reviews, because viewers who look you up afterward find a trusted, well-reviewed company ready to help with their next flooring project.
Yes. Streaming TV ads can target specific ZIP codes, cities, or a radius around your showroom, so your budget only reaches households you can actually serve. We can also exclude areas you do not cover and focus spending on neighborhoods with the home values and project types you want most. This local focus makes streaming TV practical for flooring companies of almost any size, from one showroom to several locations across a region.
For New Businesses
$1,199 /mo
For up to $1M Revenue Businesses
$2,099 /mo
For up to $5M Revenue Businesses
$4,199 /mo
For $5M+ Revenue Businesses
$19,999 /mo
For New Businesses
$1,199 /mo
For up to $1M Revenue Businesses
$2,099 /mo
For up to $5M Revenue Businesses
$4,199 /mo
For $5M+ Revenue Businesses
$19,999 /mo