#1 Google Ads Agency for Contractors & Home Services Companies
Are you looking for a specialized agency to manage your Google Ads for bathtub and shower installation companies? If you are struggling to turn clicks into real shower installation and bathtub replacement jobs, you are not alone. Many contractors waste their digital marketing budget on low-quality leads that never convert. Built-Right Digital specializes in generating high-quality leads for the wet-area sector, bridging deep home service knowledge with expert PPC execution. We operate as a dedicated Google Ads agency for home services, focusing on booked jobs and measurable business goals, not just empty traffic.
4.9/5
Stars Across Major Review Sites
1,000+
Clients Served
5+
Years Average Client Tenure
Years
In Business
You waste money when your marketing team completely misunderstands your bathroom remodeling business. We know the difference between a simple tub swap and a full bathroom remodel. Our team builds an effective Google Ads campaign architecture to aggressively target high-ticket buyers. Through thorough keyword research, we deploy exact-match search ads to capture local homeowners seeking immediate bathroom upgrades.
Capturing High-Ticket Tub Upgrades
We design precise campaigns targeting homeowners looking for complete bathtub replacement. We filter out searchers looking for cheap do-it-yourself liners immediately. Our search ads connect you directly with clients who want professional installation. This ensures your sales team quotes real, highly profitable projects every single week.
Key Features:

High-intent keyword focus

Dedicated landing pages

Negative keyword filtering

Daily budget control

Local radius targeting
Driving Walk-In Shower Leads
Our experts structure campaigns specifically for high-end shower installation services. We capture users searching actively for modern walk-in shower installation. We highlight your unique selling propositions directly by writing compelling ad copy. This approach pre-qualifies the traffic before they even click your link. You get inquiries from homeowners with realistic budgets for their bathroom remodeling services.
Key Features:

Walk-in shower ad campaigns

Fast installation messaging

Accessibility-focused targeting

Premium material positioning

Competitor conquest ads
Tub to Shower Conversion Strategies
The massive demand for tub to shower conversion grows every single day. We build aggressive campaigns to capture this specific, highly profitable demographic quickly. We tailor the ad copy to focus on safety, convenience, and modern aesthetics. Our ads answer the immediate needs of aging-in-place homeowners perfectly.
Key Features:

Senior safety messaging

Quick turnaround positioning

Demographic-based targeting

Before/after conversion creatives

Mobile click-to-call optimization
Scaling Your Remodeling Operations
We scale your business by capturing broad queries used by bathroom remodelers intelligently. We segment these campaigns to focus strictly on the wet area. This filters out people wanting vanity replacements or minor plumbing fixes completely. We ensure your Google Ads management yields maximum profit always.
Key Features:

Wet-area campaign targeting

Filtering low-value jobs

Financing offer positioning

Warranty-driven messaging

Retargeting website visitors
Finding the best digital partner for your bathroom remodeling business feels incredibly overwhelming. Many generalist agencies promise the world but deliver low-quality shared leads. We operate differently by exclusively partnering with home service contractors. We focus entirely on generating exclusive, high-intent leads for your business.
We only work with home service businesses and specialized local contractors. We understand the precise nuances of shower remodel costs and material lead times. We know exactly how to speak directly to your ideal target audience using highly targeted keywords. Generalist agencies waste your hard-earned budget learning your specific industry. We start generating results immediately because we already know your business math.
We judge our success strictly by your closed revenue and total profit. We ignore vanity metrics like total impressions or simple website clicks. We build successful Google Ads campaigns for bathtub replacement contractors to drive actual sales. We continuously refine our negative keyword lists to instantly block tire-kickers. You only pay to speak with serious homeowners ready to buy.
You always own your data and your complete Google Ads account. We provide crystal clear reporting on every single dollar you spend. We explain our strategies without hiding behind complex or confusing marketing jargon. You see exactly which keywords generate the most profitable jobs for your crew. We believe true partnerships require absolute honesty and entirely open communication.
Our entire framework revolves strictly around your specific return on investment. We calculate your average ticket size and your target customer acquisition cost. We engineer a powerful PPC campaign for bathroom remodeling services to meet those margins. We constantly split-test new ad copy to lower your cost per lead. Your business profitability remains our absolute top priority every single day.
We employ a highly technical, completely data-driven approach to your local marketing. The Built Right method leaves absolutely nothing to chance or guesswork. We analyze thousands of data points daily to optimize your specific search ads. We utilize advanced bidding algorithms combined perfectly with expert human oversight.
We target bottom-of-the-funnel search terms exclusively to find ready buyers. We ignore broad phrases and focus strictly on exact-match money keywords identified during our keyword research. When someone types looking for paid ads for shower replacement companies, we analyze the intent. We bid aggressively on terms indicating an immediate need for professional service. This strategy rapidly increases your conversion rate and lowers acquisition costs.
We integrate traditional search campaigns seamlessly with Google Local Service Ads. This dual-threat approach completely dominates the top of the search engine results page. Homeowners see your brand multiple times before they even scroll down. We help you secure the Google Guaranteed badge to build instant local trust. This strategy maximizes your total visibility in your specific service territory.
We run targeted campaigns aggressively against your biggest local competitors. When homeowners search for the other guys, your ad appears right at the top. We highlight superior warranties or better financing options to steal that traffic. We capitalize directly on the marketing budgets of your biggest rivals. You gain valuable market share directly from the businesses you want to beat.
We never send expensive paid traffic to a generic business home page. We build specialized, lightning-fast landing pages for every single ad group. If the ad promotes a walk-in shower, the landing page matches that offer perfectly to align with your overarching business goals. We strategically place click-to-call buttons and simple lead forms above the fold. This seamless user experience dramatically increases the number of leads you receive.
Get a Free PPC Campaign Audit!
Optimize your ads with our complimentary audit. Uncover opportunities to improve your campaigns and achieve better results.
We follow a strict, completely repeatable process to launch and manage your campaigns. We move quickly without ever sacrificing the quality of our work. Our thorough onboarding ensures we understand your specific business goals perfectly. We treat your digital marketing budget exactly as if it were our own money.
01
We start by thoroughly auditing your existing ad accounts and historical data. We review your current sales process and your most profitable installation services. We establish precise baseline metrics and set clear key performance indicators. We learn about your local competitors and your specific market challenges completely. This foundational work guarantees we build the correct strategy from day one.
02
We build out your new Google Ads campaign in a highly structured, tightly themed manner. We write compelling ad copy that demands attention and drives immediate action. We set up advanced conversion tracking to monitor every single phone call. We implement rigorous geographic targeting to avoid wasting money outside your area. We flip the switch only when every single detail is absolutely perfect.
03
The real work begins immediately after your new ad campaigns go live. We monitor your search term reports daily to add new negative keywords. We adjust bids continuously based on device performance and time of day. We continuously test new ad headlines to improve your overall click-through rates. We make precise adjustments daily to squeeze maximum value out of your budget.
04
We provide detailed performance reports that focus strictly on bottom-line business metrics. We show you exactly how many leads we generated and the exact cost. We schedule regular review calls to discuss campaign performance and strategy adjustments. We translate the complex data into plain English that makes sense. You always know exactly how your marketing investment performs month over month.
You likely have questions about how our strategies apply directly to your business. We compiled the most common inquiries from local contractors just like you. We believe in providing upfront answers to help you make informed decisions quickly. Read through these frequently asked questions to understand our entire strategy perfectly.
The cost depends heavily on your specific local market and competitor aggressiveness. We recommend a starting ad budget that allows for sufficient daily clicks. Our management fee remains a separate, completely transparent flat rate every month. We focus strictly on your cost per acquisition rather than just overall spend. We optimize everything daily to ensure your jobs remain highly profitable.
We specialize exclusively in the competitive home services sector every single day. We intimately understand the crucial difference between shower installation companies and general plumbers. We know exactly what motivates a local homeowner to sign a high-ticket contract. We never need to learn your industry on your hard-earned dime. Our specialized knowledge allows us to generate profitable results much faster.
We utilize massive negative keyword lists right from the very start. We proactively block words like parts, repair, do it yourself, and cheap liner. We use exact phrase match types to control exactly who sees your ads. We write ad copy that clearly states you provide professional, full-service installations. This completely discourages unqualified clickers from wasting your daily ad budget.
We implement dynamic number insertion seamlessly on your website and landing pages. This technology assigns a unique tracking phone number to each Google Ads visitor. We track exactly which keyword and ad generated the phone call instantly. We also track all form submissions directly through Google Tag Manager. We record the incoming calls so you can monitor lead quality perfectly.
Google Ads works differently than traditional organic search engine optimization strategies. You start receiving targeted phone calls the exact same day we launch your campaigns. We spend the first few weeks refining the data and lowering your lead cost. You experience consistent, highly profitable lead flow within the first thirty days. We aim strictly for a rapid and completely sustainable return on investment that supports your expanding bathroom remodeling business.
For New Businesses
$1,199 /mo
For up to $1M Revenue Businesses
$2,099 /mo
For up to $5M Revenue Businesses
$4,199 /mo
For $5M+ Revenue Businesses
$19,999 /mo
For New Businesses
$1,199 /mo
For up to $1M Revenue Businesses
$2,099 /mo
For up to $5M Revenue Businesses
$4,199 /mo
For $5M+ Revenue Businesses
$19,999 /mo