Google ads
Our proven paid search strategies maximize ROI, reduce wasted spend, and generate a steady flow of ready-to-book customers.
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SEO
Our proven, data-driven SEO strategies improve rankings, drive traffic, and convert website visitors into paying customers.
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Meta Ads
Our proven social advertising strategies maximize ROI, build brand authority, and generate a steady flow.
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Websites
Our approach combines responsive website design for contractors with comprehensive website management services.
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Roofers
Our roofing marketing strategies drive qualified leads and build your reputation.
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HVAC
We boost online visibility for residential HVAC contractors with innovative marketing.
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Electricians
We turn your technical expertise into qualified leads and paying customers.
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Plumbers
Our specialized strategies turn your technical mastery into measurable growth.
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Home Inspections
We help home inspectors attract reliable referrals and steady bookings.
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Pest Control
We help pest control companies generate high-intent leads and recurring revenue.
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Bathroom Remodeling
We help you dominate locally and attract premium bath remodeling clients.
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Flooring
We turn your flooring expertise into qualified leads and consistent, measurable growth.
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Who We Help
We help home service contractors attract qualified leads and grow their local businesses.
Learn More
Google ads
Our proven paid search strategies maximize ROI, reduce wasted spend, and generate a steady flow of ready-to-book customers.
Learn More
SEO
Our proven, data-driven SEO strategies improve rankings, drive traffic, and convert website visitors into paying customers.
Learn More
Meta Ads
Our proven social advertising strategies maximize ROI, build brand authority, and generate a steady flow.
Learn More
Websites
Our approach combines responsive website design for contractors with comprehensive website management services.
Learn More
Roofers
Our roofing marketing strategies drive qualified leads and build your reputation.
Learn More
HVAC
We boost online visibility for residential HVAC contractors with innovative marketing.
Learn More
Electricians
We turn your technical expertise into qualified leads and paying customers.
Learn More
Plumbers
Our specialized strategies turn your technical mastery into measurable growth.
Learn More
Home Inspections
We help home inspectors attract reliable referrals and steady bookings.
Learn More
Pest Control
We help pest control companies generate high-intent leads and recurring revenue.
Learn More
Bathroom Remodeling
We help you dominate locally and attract premium bath remodeling clients.
Learn More
Flooring
We turn your flooring expertise into qualified leads and consistent, measurable growth.
Learn More
Who We Help
We help home service contractors attract qualified leads and grow their local businesses.
Learn More
Targeted Search for Premium Homeowners
Are you looking for a Remodelers Bing Ads marketing agency? Many remodeling contractors ignore Microsoft Advertising because they think everyone uses Google. However, Bing users often have higher incomes and own their homes. This makes them the perfect target for high-ticket kitchen and bath projects. As part of the broader marketing system from Built-Right Digital, a premier home service marketing agency, we bridge the gap between deep industry knowledge and technical PPC skill. We help you reach an affluent audience that your competitors are likely ignoring. Our remodeling marketing approach ensures your budget is spent on high-value prospects. We build custom Microsoft Advertising systems that turn search intent into exclusive leads for your company.
4.9/5
Stars Across Major Review Sites
1,000+
Clients Served
5+
Years Average Client Tenure
Years
In Business
We do not believe in a one size fits all approach for home service marketing professionals. Our team builds a custom Bing Ads ecosystem designed to capture older and wealthier homeowners. We focus on the search engine that many of your competitors overlook to give you an edge.
Search Ads
We place your brand at the top of Bing search results when homeowners seek renovation experts. Our remodeling Bing search ads target high-intent phrases that lead to major projects. We manage your bids to ensure you get the best placement for your budget.
Key Features:

High-income demographic targeting

Custom ad copy creation

Strategic bid management

Multi-device ad placement

Negative keyword list implementation
Audience Ads
We reach potential clients as they browse news and lifestyle websites on the Microsoft network. Our remodeling audience ads use visual storytelling to showcase your craftsmanship. This strategy builds awareness among homeowners who are in the early planning stages.
Key Features:

Visual project showcase

Native ad integration

Specific interest targeting

Brand awareness growth

High-resolution project gallery ads
Shopping Ads
If you sell specific fixtures or materials, we use Bing Shopping to drive direct sales. Our remodeling shopping ads put your products in front of users looking for quality home upgrades. We optimize your product feed for maximum visibility and clicks.
Key Features:

Product feed optimization

Price-competitive strategies

Visual product display

Direct conversion tracking

High-intent product search mapping
Remarketing
We keep your brand top of mind for homeowners who have already visited your website. Our remodeling remarketing tactics ensure your best work follows potential clients across the web. This is essential for the long sales cycle of a major renovation.
Key Features:

Custom audience lists

Sequential ad messaging

Site visitor tracking

High-conversion visual ads

Dynamic retargeting for project types
Choosing a Bing Ads partner is about finding the hidden opportunities in your local market. You deserve a team that understands the home services industry and affluent demographics. We prioritize your growth by focusing on the platforms that deliver the highest quality leads.
We exclusively serve the home services and remodeling industry. Our team knows that the Microsoft audience tends to be more established and has a higher budget for a bath remodeling project. This focus allows us to deploy proven strategies that work for high-ticket contractors. We do not use generic tactics on your premium business.
We focus on reaching homeowners who can afford high-end renovations. Bing users often have more disposable income than the average searcher on other platforms. Our remodeling lead generation approach targets these affluent users specifically. We measure success by the profitability of your signed contracts.
You will always have full access to your Microsoft Advertising account and performance data. We provide clear and easy to understand Bing Ads reporting that shows your lead volume. Our team meets with you to review the results and adjust the strategy. We believe in total honesty and partnership.
We treat your advertising spend like our own money. Every campaign we launch focuses on generating a positive return through omnichannel digital marketing. As your remodeling business grows, our systems scale to provide more high-value projects. We build long-term success based on measurable financial results.
The Built Right approach uses data to find the best prospects in your service area. We do not just run ads. We build a comprehensive remodeling search strategy. Our tactics ensure your brand stays in front of the most qualified homeowners in your city.
Bing allows for deep demographic targeting based on age and income level. We use these features to target homeowners who are most likely to invest in a luxury kitchen remodel. This precision ensures your ad spend is never wasted on renters or low-budget searchers. We find your ideal client with surgical accuracy.
We coordinate your Bing Ads with your remodeling local SEO to dominate the Microsoft ecosystem. When users see your business in multiple spots on the results page, your credibility increases instantly. This double exposure is a powerful way to win trust in a competitive local market. We maximize your digital footprint.
Microsoft Advertising allows us to use LinkedIn professional data to refine our targeting. We can target homeowners based on their industry or company size. This is perfect for commercial remodeling leads or high-end residential projects. We use this unique data to give you a competitive edge over others.
We identify the specific phrases that Bing users use when they are ready to hire a contractor. This includes high-value terms like home renovation architect or custom bathroom designer. By mapping these to specific landing pages, we ensure a seamless journey for the potential client. We capture intent at its peak.
Free Bing Ads Audit
Get a Free Bing Ads Audit!
Optimize your Microsoft Advertising performance with a free Bing Ads audit. Let us uncover opportunities to lower your cost per lead and drive more high-ticket traffic to your site. Our remodeling PPC experts will analyze your current campaigns to provide a clear roadmap for scalable growth.
We believe in a structured approach that ensures your budget is used effectively from day one. Our FAQ page shows that our clients value our clear roadmap to success. We guide you through the setup and management of your Microsoft Advertising account.
01
We start by reviewing your current market and your competitors on the Bing network. Our team builds your remodeling lead generation campaign from the ground up. This phase ensures your account is configured correctly for tracking and performance. We set the foundation for your long-term growth.
02
Our experts build your ad groups and write compelling copy that speaks to affluent homeowners. We handle everything from tracking pixel installation to keyword selection. This phase is about launching your brand into the Microsoft ecosystem with total precision. We ensure every element is ready for high-value traffic.
03
Bing Ads management is an ongoing process of refinement. We monitor your account daily to adjust bids and test new ad creative. Our remodeling PPC experts look for opportunities to lower your cost per lead. We stay proactive to ensure your ads stay competitive as the local market changes.
04
We provide detailed reports that highlight your lead volume and cost per acquisition. Our team meets with you to review these results and plan for your next month of remodeling growth. This ensures we stay aligned with your capacity and your business goals. We use data to drive every decision.
We want you to feel confident in the potential of Microsoft Advertising. Below are common questions remodelers ask about Bing Ads for contractors. If you have a specific question not listed here, please reach out to our team for a strategy call.
While remodeling Google Ads are essential, Bing offers less competition and a more affluent demographic. By using both platforms, you capture a larger share of the local market. Bing users often stay on the platform because it is the default for many office and home computers.
Yes, one of the best features of Bing is the ability to target by household income. We use this in our remodeling lead generation strategies to focus on top-tier prospects. This ensures your ads are shown to people who can afford premium remodeling services.
We can often import successful strategies from your other campaigns to jumpstart your Bing performance. Our PPC management team ensures the data is mapped correctly for the Microsoft platform. This allows us to scale your success across multiple search engines quickly.
For New Businesses
$1,199 /mo
For up to $1M Revenue Businesses
$2,099 /mo
For up to $5M Revenue Businesses
$4,199 /mo
For $5M+ Revenue Businesses
$19,999 /mo
For New Businesses
$1,199 /mo
For up to $1M Revenue Businesses
$2,099 /mo
For up to $5M Revenue Businesses
$4,199 /mo
For $5M+ Revenue Businesses
$19,999 /mo